Plumbers
Stay top-of-mind before the next leak, clog or emergency
Plumbing work is often reactive — but the businesses that grow fastest stay proactive with past customers. VELMARAQ automates check-ins for maintenance-worthy systems like water heaters and sump pumps, and reactivates customers who haven't called in a while.
Common challenges
- Most plumbing customers only think of you during an emergency
- Preventive maintenance opportunities (water heaters, pipes, sump pumps) go unmarketed
- No systematic way to follow up after a repair to check satisfaction or offer maintenance
- Past customers forget your name by the time they need you again
Example service types
Water heater maintenanceDrain cleaningSump pump checkPipe inspectionFixture installation follow-up
An example reactivation sequence
| Timing | Channel | Purpose |
|---|---|---|
| 12 months after last service | Annual check-up reminder | |
| 7 days later | SMS | Booking follow-up |
| On inactivity (365 days) | Reactivation message |
Fully customizable — this is a starting point, not a fixed template.
Frequently asked questions
Is this useful if most of our work is emergency calls?+
Yes — reactivation campaigns are just as effective at bringing back one-time emergency customers for future maintenance or referral-worthy touchpoints.